€244.00 (Tax Excl.)
€45.00 (Tax Excl.)
Illuminated QR code on the floor to download menu and restaurant menu
Responsive customer service
Stock & Engraving gobo Europe
Value for money
Why project a lighted QR code on the floor to encourage restaurant customers to download a digital menu or an ordering app?
Projecting a lighted QR code on the floor to encourage restaurant customers to download a digital menu or an ordering app has several advantages:
Increased visibility:
An illuminated QR code projected on the floor is hard to ignore and catches the attention of customers as soon as they enter or while waiting to be seated. This increases the chances that they will scan the code.
Innovation and modernity:
The use of innovative technologies like light projection can improve the restaurant's brand image. It conveys a modern and technologically advanced image, which can appeal to a younger or tech-savvy clientele.
Health Safety:
In the context of the COVID-19 pandemic, reducing physical contact has become a priority for many people. A digital menu avoids the sharing of physical menus, reducing the risk of virus transmission.
Ease of updating:
Digital menus and ordering apps can be updated in real-time, allowing the restaurant to change its offering quickly and without additional printing costs.
Improved customer experience:
Customers can explore the menu at their own pace, discover detailed descriptions of the dishes, and even see photos, which can enhance their overall experience.
Operational Efficiency:
Orders placed via an app can be directly integrated into the restaurant's management system, reducing ordering errors and speeding up service.
Data Analysis:
Digitally placed orders can provide valuable data on customer preferences, peak hours, and more, allowing the restaurant to adjust its offering and marketing more strategically.
Cost Reduction:
In the long run, using digital menus can reduce the need for printed menus, saving the costs of printing and updating physical menus.
In summary, projecting an illuminated QR code on the floor is an effective strategy to encourage the adoption of digital menus and ordering apps, offering benefits for both customers and the restaurant itself.